Dutch fashion brand Olaf Hussein is making waves with its latest Spring/Summer 2024 collection, named WAVES OF TOGETHERNESS. We’ve seen plenty of Olaf tote bags and summer jacket in the streets, showing the influence the brand still has in the Dutch fashion scene. In particular the black iconic logo jacket is a mens staple wardrobe piece with students and young men.
This new summer collection is drawing inspiration from the colours and textures of the ocean, paying homage to the spirit of underwater explorers. I guess in line with Dutch maritime history and the daily relationship with our watery environment. At the heart of the collection lies a celebration of the deep sea’s vibrant palette, translated into garments designed to capture the essence of deep-sea diving. From lightweight summer co-ord sets to technical nylons, each piece is crafted with attention to detail, reflecting the brand’s commitment to quality and innovation.
Images source: Olaf Hussein
But beyond its aesthetic appeal, WAVES OF TOGETHERNESS embodies a deeper message of harmony and unity. Just as the ocean is home to a diverse array of marine life, each garment in the collection reflects the interconnectedness of all living beings. Do you wonder how all this translates into this fashion collection? Looking at the collection we can clearly see the use of various blue colours, denim with wavy and watery prints besides it’s iconic logo shirts. We look forward to seeing where this impressively successful brand will go!